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Engage Enhances Software & Information Industry Association’s Member Experience with New Website

Engage, experts in the design and development of web and mobile solutions for enterprises, has launched a new website for the Software & Information Industry Association (SIIA), the principal trade association for the software and digital content industry. Built on the DNN content management system (CMS), Evoq™ Content, the new website offers improved user accessibility, enables easier content creation and seamlessly integrates with SIIA’s existing association management software (AMS) to help enhance the member experience and increase the likelihood of new member acquisition.

Key features and benefits of the new SIIA website include:

· Enterprise-level Content Management: Engage built SIIA’s new site on DNN’s Evoq Content CMS, which allows administrators to more easily and efficiently update and curate content (with minimal HTML knowledge), for a more rapid time to market. This ensures that members are always accessing the latest and most relevant information, keeping them engaged and interested.

· Improved Accessibility & User Experience: While SIIA created the site’s design, Engage built the site out in Evoq Content, employing various modules to more dynamically present the content. Engage also installed a new search function to help members find resources faster. Plus, Engage made the site responsive to give members an optimal browsing experience no matter the device they are using – smartphone, tablet or desktop.

· AMS Integration: Engage integrated SIIA’s existing AMS with Evoq, connecting its member database to the website. This allows SIIA to provide members with the ability to easily update and edit their own profiles, renew memberships and more with a simple login.

· Multi-site Management: SIIA is managing multiple sites within one instance of Evoq. So, there is no need to create and manage independent sites for events or different divisions, and all “microsites” are maintained under one roof. This saves administrators time and resources while maintaining brand control.

Benjamin Price, web project manager, SIIA, said, “As a technology-focused association, SIIA recognized the importance of a website in providing the best-possible member experience. Engage’s experience working with DNN Evoq and technical expertise in AMS integration made them an excellent fit for bringing our new site to life. Now, members are more readily finding the information they are looking for, and at the same time, our staff is saving time and resources managing content.”

To view SIIA’s new website, visit www.siia.net

About SIIA
The Software & Information Industry Association is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education, and intellectual property protection to more than 800 leading software and information companies.

About Engage
Engage is a full-service design and development firm whose experts create custom, high-quality web and mobile solutions for enterprises. Founded in 1999, Engage leverages the flexibility and scalability of the DNN-powered Evoq™ Content and Social management solutions to help businesses turn their ideas into elegantly crafted, professional websites. The DNN Platform is a well-established content management system (CMS) native to Microsoft .NET. Whether working directly with medium and large organizations, including franchises, nonprofits and associations, or collaborating with an agency, Engage positions its clients for success. Headquartered in St. Louis, Engage is both a DNN Certified Partner and a Microsoft Partner. To learn more, visit www.engagesoftware.com.
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