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The Importance of User Experience (UX) in Association Website Design


For association website management practitioners, user experience (or UX) is the crossroads of design, functionality, and site visitor interaction. It’s not just about striking images or clear navigation. It’s the takeaway “feeling” a person has after visiting and using your website. Its psychological and physical.

Watch on-demand for free

Engage is pleased to offer The Importance of User Experience (UX) in Association Website Design webinar on-demand. Learn from UX specialist, Danielle Cooley who has spent over 15 years improving the user experience on everything from devices, and process to websites. 

Watch to learn:

  • The psychology of design
  • UX best practices
  • UX process and techniques
  • When to employ a UX study
  • Outcomes of good UX

Who should watch? If you manage, collaborate on or direct an association website you will benefit greatly from learning more about User Experience best practices and techniques.

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Meet your speakers:

Danielle Cooley

Danielle Cooley

Danielle Cooley knows the things we use should make life easier, not harder. For more than 15 years, her research and design talents have been applied to websites, software, hardware, documentation, touchscreen kiosks, mobile tools, speech recognition and IVR telephone systems.

In addition to her consulting work, Danielle is an adjunct faculty member at Northeastern University. She is a frequent speaker at local, national, and international conferences. She has a BE in Biomedical and Electrical Engineering from Vanderbilt University and a MS in Human Factors in Information Design from the Elkin B. McCallum Graduate School of Business at Bentley University.

Jason Stone

Jason Stone

Jason Stone is Engage's Vice President of Sales and Marketing. He is a veteran Internet marketer, whose previous business ownership experience gives him valuable, client-side perspective. He's quick with a good idea or a laugh, but whether his blog posts are worth reading, well that's another story...

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