We’re Engage

Your partner in turning your vision into technical excellence.

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For over 25 years, we’ve combined our technical expertise with a partnership-focused approach𑁋delivering results that truly speak for themselves.

What truly sets us apart is how we engage with our partners. We take the time to understand what matters most to them, which is why every approach we take is uniquely tailored to their specific solution.

Discovery & Strategy

We kick off every project by working closely with you and your team in a discovery meeting to understand your vision and needs. Depending on the complexity and scale of our proposed solution, we’ll put together a team that includes project managers, designers, developers, or analysts, all tailored to your specific project. We’ll then present those custom solutions, discuss timelines, and clarify data requirements to make sure everyone is aligned from the start.

User Experience Design

Our design process is rooted in understanding your users and their behaviors. We gather user insights through research, interviews, and questionnaires which inform our design decisions. By focusing on user-centered and intentional designs, we create experiences that resonate with your audience.

Software Development

Our team works closely with you to create a solution that is both scalable and cost-effective. We keep the lines of communication open to ensure we're getting quick feedback from you at every stage. This allows us to continuously improve the solution and guarantee that we deliver the best possible results.

Continuous Optimization

As your partner, we view your solution as a long-term asset that we've designed to evolve alongside your growing needs. Projects typically unfold in multiple phases with each phase designed to optimize performance and ensure lasting success. Your dedicated team will equip you with actionable insights and best practices to keep you informed and supported with regular updates and performance improvements.

“Unlike large software companies where you’re just a number, Engage is a partner that listens, communicates, and adapts to our needs—not just for development, but for the years to come. That’s exactly what we were looking for, and we found it in Engage.”

—Matt Wells, Vice President Mid-west Truckers Association Inc

Latest News

How to Use Google Analytics to Gain Insight on Your Need for a Responsive Site

Written By
Rich Campbell
Tags
responsive

google analytics

If you read our white paper, "Taking a Responsive Approach: Responsive Web Design in the DNN CMS," you probably already know that Google has sung the praises of responsive design, claiming it to be its "preferred site configuration."

But, did you know that you can use Google Analytics to gain insight on your need for a responsive site? Follow these steps, and you’ll be able to tell if you should spend more attention to better serving your small-screen audience through responsive design.

  • STEP 1: Log into your site's Google Analytics account and head over to the Reporting page.
  • STEP 2: On the left-hand navigation, click Audience > Mobile > Overview, and you’ll get a report of your traffic.
  • STEP 3: Select the "pie chart view" in the upper right-hand corner, and you'll see a clear breakdown of the percentage of users that have viewed your site on mobile and tablet browsers.

Current statistics show that 30% of visitors view websites via a mobile device. So, if your site is below 30%, it could mean one of two things: Either you’re not providing an optimal mobile experience, or, simply, your target audience isn’t yet a mobile audience. Of course, you know your business best, so you will need to determine which of these two scenarios is the case. mobile traffic

You can also use Google Analytics to see exactly which pages are attracting mobile visitors. Turning again to the left-hand navigation, selecting Audience > Behavior > Page. Compare the resulting report to that of the desktop pages. Do these numbers surprise you? Do their differences make sense (i.e. a page with directions to a location would be more popular on mobile than on desktop)?

With the insights you’ve found from Google Analytics – and your understanding of your business, target audience, and its website's goals – take time to consider what you could do to improve the mobile users' experience. If you haven't already, check the site on your own phone or tablet. Can you easily find the things you'd hope to see? If not, it's time to get responsive.

Download our free white paper. Looking to get started on your responsive site? Contact us for a free consultation.

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